For Shopify, WooCommerce, and DTC brands

ROAS from your store orders, not from ad platform reports

RedTrack takes revenue from your Shopify or WooCommerce orders, attributes each order to the ad that drove it, and updates ROAS as spend syncs. Purchases go back to Meta, Google, TikTok, and other ad platforms through the Conversion API.

Why RedTrack

Meta claims the sale, Google claims it too, and your store revenue matches neither. When each ad platform does self-attribution, reported revenue adds up to more than the store made, and budget follows the loudest claim. Brands compare RedTrack with Triple Whale and GA4 for this reason. The difference is where the revenue and ad spend come from, and which ad platforms and ecom backends are covered. RedTrack counts each order once, from the store.

Trusted by 5,000+
media buyers and brands

4.5 on G2

$275M

Ad spend tracked per month on average in 2026

3B

Events tracked per month on average in 2026

99.9%

Uptime in 2026

Trusted by
the ad platforms
you work with

See how we work with ad platforms
Meta
Google Ads
TikTok
Snapchat
Taboola
NewsBreak
Revcontent

Put budget where the orders come from

Connect your store and one ad account in the trial.

Questions from ecommerce brands

Can't find your answer? Ask in our Telegram group or the Help center.

  • Why is ROAS in Meta higher than ROAS in RedTrack?

    Meta counts conversions within its own attribution window, including modeled and view-based conversions, and credits them to itself even when another channel drove the sale. RedTrack counts each store order once and attributes it across channels with one model.

  • How is RedTrack different from Triple Whale and GA4?

    RedTrack supports ad spend, ROAS tracking, and Conversion API across multiple ad platforms and ecom backends, extending further than Meta, Google, or Shopify.

  • Does RedTrack work with WooCommerce as well as Shopify?

    Yes. RedTrack integrates with Shopify, WooCommerce, PrestaShop, and Adobe Commerce.