Automation & action integrations that turn decisions into controlled execution

RedTrack captures and structures your conversion data — then gives you execution rails to act on it. Apply changes through RedTrack's own Automation and Ads Manager, or route the same data into any third-party campaign management or optimization tool you already use. Your data, your execution path.

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Top media buyers worldwide use RedTrack

5,000+

Media buyers using RedTrack at least twice per week in 2025

1 Billion+

Number of conversions tracked with RedTrack in 2025

$621M+

Value of revenue tracked with RedTrack in 2025

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How decisions become action

One data layer. Multiple execution paths

Data without action stays a report. RedTrack closes the loop — from conversion captured, to decision made, to change applied — without forcing you into a single execution model.

RedTrack structures your conversion data once at raw data level. From there, execution can happen through RedTrack's own tools or through any system you already rely on. The data stays consistent. The execution path is yours to choose.

What this means in practice:

RedTrack Automation (Rules Engine):

Set conditions — spend thresholds, ROAS floors, CPA ceilings — and RedTrack applies the corresponding change to your connected ad platforms automatically. Pause campaigns, shift budgets, rotate offers. No manual checking. No overnight losses.

Ads Manager:

Manage campaigns across ad platforms from a single interface, with the same conversion data powering every decision. Centralized control without rebuilding your tracking for each platform.

Conversion API as the execution foundation:

Before automation rules fire, ad platforms need clean, enriched signals to learn from. RedTrack delivers those signals back to Meta, Google, TikTok, and others via Conversion API — so the algorithm executes smarter, not just faster.

Third-party execution via API:

Route RedTrack data into campaign management platforms, bid optimization tools, creative rotation systems, or any automation layer you've already built or chosen to use. RedTrack does not require you to use its own execution tools.

Custom execution via open API:

For operators who want to build their own logic, RedTrack's API exposes the data and signals needed to construct bespoke workflows. You define what happens, when, and where.

The outcome: execution is not locked to one path.

RedTrack's Automation and Ads Manager are available when you want everything in one system. When your team uses separate campaign management tools, bid optimization platforms, or custom-built automation, the same source data is there — structured, attributed, and ready to act on. The execution surface changes. The underlying data doesn't.

What this means for your team

What automation & action integrations mean for you

Acting on data looks different depending on how you operate. RedTrack makes consistent, structured execution available regardless of which tools sit on top of it.

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Affiliate media buyers

Simple rules. Consistent execution. Less manual checking

Affiliates running traffic across multiple offers and sources can't manually watch every campaign. The gap between a paused loser and a burned budget is often hours — or a night's sleep.

RedTrack's Automation lets you define the conditions under which a campaign stops, scales, or rotates — based on cost, revenue, and attribution data RedTrack tracked independently, not what a network chose to report. EPC and ROI thresholds trigger real changes in your connected ad platforms, not just notifications you'll see later. For teams using separate traffic management tools, the same data routes outward via API — so your existing stack stays in control.

See how affiliate teams use RedTrack
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Ecommerce & DTC brands

Systematic execution at scale. Without rebuilding your stack

Scaling paid spend without losing control means changes need to follow consistent logic, not daily gut checks. That's hard when your data is scattered and your execution tools don't share a source of truth.

RedTrack structures your conversion data — purchase revenue, attribution, LTV signals — and makes it available for execution wherever your team applies it. Use RedTrack's Automation to pause underperforming campaigns or shift budget toward what's working. Route the same data to the campaign management tools or optimization platforms your growth team already relies on. The logic stays consistent. The execution stays yours.

See how brands scale with confidence
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Agencies

Standardized execution rules across every client. Driven by one data source

Agencies face a structural problem at execution time: every client has different platforms, different thresholds, and different tolerance for automated changes. Without a shared data source, applying consistent rules across accounts means rebuilding logic from scratch for each one.

RedTrack standardizes how conversion data is captured and structured across every account. Automation rules can be applied from the same data layer — so the logic your team uses for one client can be replicated across all of them. When clients use their own campaign management tools, RedTrack data routes to those systems via API. Execution becomes predictable by design, not by effort. And when a client questions a change that was made, you're pointing to the rule that triggered it — not reconstructing what happened from memory.

See how agencies standardize tracking
Supported ad platforms

Apply changes back to the platforms where spend happens

Each ad platform integration does two things: it brings cost and performance data into RedTrack, and it gives RedTrack's Automation and Ads Manager a path to apply changes back. Here's what that looks like for the platforms your campaigns run on.

Meta Logo

Meta

(Facebook & Instagram)

Cost sync + CAPI. Automation rules + Ads Manager.

Meta Business Partner.

TikTok Logo

TikTok

Cost sync + Events API. Automation rules + Ads Manager.

Snapchat Logo

Snapchat

Cost sync + CAPI. Automation rules + Ads Manager.

Google Ads Logo

Google Ads

Cost sync + server-side conversion import. Automation rules + Ads Manager.

Taboola Logo

Taboola

Cost sync + S2S postback. Automation rules.

Outbrain Logo

Outbrain

Cost sync + S2S postback. Automation rules.

NewsBreak Logo

NewsBreak

Cost sync + S2S postback. Automation rules.

Ad platforms & networks

For platforms without CAPI support, RedTrack delivers data via S2S postbacks. Route data to third-party tools or build custom execution via open API.

See all integrations

Trusted by performance marketers

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Your data. Your execution path. Your rules

RedTrack structures your conversion data once. From there, execution happens through your Automation rules, Ads Manager, or any system you already use to manage and optimize spend.