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Google Ad Accounts 101: No Shortcuts, No Inventions

Google experts share how to avoid the setup mistakes that get accounts suspended, drain budgets, and stall scale.

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Google Ad Accounts 101 illustration
Hosted by RedTrack and GoogleBuilt for performance marketersLive walkthroughs included
Agenda

60 Minutes. 3 Google Ads Experts.
Zero Fluff

Get the exact setup playbook the Google Ads team follows. These are the foundations that decide whether your account scales or stalls.

Overview: The Google Account Ecosystem

(5 min)
  • Personal vs. Business accounts: what's the difference and which do you need?
  • Live walkthrough: setting up an account that's ready to scale

Google Policies You Need to Know

(15 min)
  • Google's Terms of Service explained
  • Data privacy, security, and 2FA: what's required vs. recommended
  • The most common reasons accounts get suspended, and how to avoid them

Pro Tips & Best Practices

(15 min)
  • Managing multiple accounts and users without losing access
  • Admin console essentials for business accounts
  • Recommended settings from day one

Live Q&A

(20 min)
  • Open floor: bring your setup questions
  • Pre-submitted questions answered by the Google team

Have any questions for us? Submit them when you register and we'll address them live on the day.

Next Steps

(5 min)
  • Your post-webinar setup checklist
  • Resources & support links
  • What's coming next

Meet your speakers

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Vlad Zhovtenko

RedTrack, CEO & Co-Founder

Vlad Zhovtenko is the CEO and co-founder of RedTrack, the tracking, attribution, and automation platform for media buyers running paid ads at scale. With 25+ years in digital advertising and ad tech, he speaks from the operator's side of the table.

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Felix Schneider

Google, New Business Principal

With almost seven years of experience at Google, Felix specializes in driving growth within the New Business team. His core expertise lies in building and scaling strategic partnerships with affiliates, helping them maximize their potential through Google’s ecosystem.

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Tim König

Google, Senior Business Development Consultant

Five-year Googler currently driving growth on the New Business team. Before Google, Tim has been working for Amazon in Munich. He specializes in the affiliate space, partnering with publishers and networks to turn Google’s insights into sustainable business growth.