Konstantin Vashkevich

Author

I'm a seasoned B2B SaaS CMO and strategic marketing leader with a proven track record of driving revenue growth through user acquisition. My expertise lies in building and scaling high-performing marketing teams and creating full-funnel strategies. I specialize in ad tracking, conversion & revenue attribution, and media buying automation. My goal is to create tailored, data-driven marketing systems that connect departments, from sales to product, ensuring every decision is aligned with the company's growth objectives.

40Articles
traffic arbitrage

RSOC Traffic Arbitrage Best Practices: Maximizing Revenue and User Experience

RSOC, or Reverse Search Organic Clicks, is a digital marketing strategy that combines paid traffic with organic search principles. It’s…

redtrack in 2024

RedTrack in 2024: Ad tracking & Automation Solution to Scale with.

Hi! This is Vlad, CEO of RedTrack, and I wanted to publish a quick message as this year ends and…

How Venture Beyond scaled Facebook ad spend over 4M with RedTrack: Agency Case Study

Venture Beyond is an e-commerce growth agency helping DTC brands scale with media-buying. The agency’s goal is to be a…

Case study: How does Mirelia Networks manage its affiliate program with use of RedTrack?

Mirelia Networks is a direct advertiser and a network providing High Quality Traffic from Tier1 GEOs. The company offers a…

The California Privacy Rights Act (CPRA): How to Prepare Your Business

Are you a California resident? If you are, then the CPRA is something you should be concerned about. Especially if…

Case study: Financer.com scaling with RedTrack

This customer story shows us how a leading personal finance website used ad tracking software to improved workflow for marketing…