Transparent pricing. Unlimited campaigns.

RedTrack vs Voluum

Both Voluum and RedTrack are solid trackers. But if you want predictable costs, full CAPI on all plans, and a platform built for diverse operating models — not just iGaming — RedTrack is the smarter choice.

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See why 1,100+ teams scale their media buying with RedTrack

David R.CEO
Easy campaign setup and fast A/B testing
03/12/2026
Ashish G.Founder
Elevating our marketing strategies with precision tracking
11/19/2024
João G.
Complete tool with incredible support
02/13/2026
Claudio M.
Advanced tracking with robust integration
02/11/2026
Patria P.Independent Affiliate
Simple UI, reliable features, and responsive support
03/13/2026
Verified UserMarketing and Advertising
Reliable server-side tracking with high-accuracy CAPI integrations
03/18/2026
Guilherme C.Small-Business (50 or fewer emp.)
Efficient conversion tracking, technical setup
02/13/2026
Linecker N.CEO
A robust and reliable platform for precise online conversion tracking
02/23/2026

Ideal for

Affiliates, Ecom, Agencies, Search Arbitrage

Affiliates, iGaming focus

Active campaigns (entry plan)

Unlimited

20 campaigns

Conversion API (CAPI)

Full CAPI on all plans

Full CAPI from $1,999/mo

CAPI match rates

82% avg (vs 55% industry)

Not published

Cost data updates

5-30 min, down to ad level

15 min, campaign level only

Ecommerce integrations

Shopify, WooCommerce, BigCommerce

Limited — requires custom setup

Automation rules

Rules Engine + Unified Ads Manager

Automizer (limited rules on lower plans)

AI Copilot

Built-in AI assistant

Traffic Distribution AI only

Pricing transparency

Fixed tiers, no % of ad spend

Overage fees apply, 1% Automizer fee

Data retention (entry plan)

18 months

6 months

Meta Business Partner

Certified Partner

Not certified

Multi-client / Agency support

On all plans

Limited on lower tiers

Entry plan price

$149/month

Why performance teams choose RedTrack

Four reasons to consider switching

Both platforms track clicks and conversions. Here's where RedTrack pulls ahead.

Pricing without surprises

No campaign limits. No overage traps

Voluum's entry plan caps you at 20 campaigns. Go over your event limit? Expect overage fees. RedTrack gives you unlimited campaigns on all plans with fixed, predictable pricing.

Unlimited active campaigns from day one
No percentage of ad spend fees
Annual pricing locked — no surprise increases

The difference:

Scale without watching your campaign count.

Built for multiple verticals

Not just iGaming. Built for how you work

Voluum has invested heavily in iGaming integrations like Affilka. Great if that's your vertical. RedTrack was built from day one to serve affiliates, ecom/DTC brands, agencies, and search arbitrage teams equally.

Native Shopify, WooCommerce, BigCommerce
Search arbitrage traffic optimization
Publisher Panel for partner management

The difference:

One platform for your entire media buying operation.

Full CAPI on all plans

Feed algorithms without paying enterprise prices

To get full Conversion API access with advanced Facebook integration on Voluum, you need the Enterprise plan at $1,999/month. RedTrack includes full CAPI for Meta, Google, TikTok, and Snapchat on every plan.

82% average match rates
First-party data enrichment included
Meta Business Partner certification

The difference:

Better ad platform optimization from day one.

AI-powered assistance

AI Copilot that helps, not replaces

RedTrack's AI Copilot helps you build reports, troubleshoot issues, and confirm insights with numbers — without pretending to make decisions for you. Voluum has Traffic Distribution AI, but no AI assistant for analysis and support.

AI-powered dashboard and report building
Troubleshooting agent for setup issues
Live chat + community support

The difference:

AI that clarifies your data, not black-box automation.

Ready to track without limits?

Start your free 14-day trial. No credit card required. Full access to all features.

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No credit card required

Better Value

RedTrack Solo

$149

/month

For individual media buyers

Unlimited active campaigns
3M tracking events/month
Full CAPI — Meta, Google, TikTok, Snapchat
5 ad accounts per platform
30-min cost sync, unlimited ad spend
18 months data retention
Auto-rules (Pause rules included free)
Chrome extension for live data overlay
API access included

Voluum Profit

$149

/month

Entry-level plan

20 active campaigns
1M events/month
Limited CAPI — full at $1,999/mo
3 custom domains
Auto-rules (limited, fee for overage)
6 months data retention
Traffic Distribution AI
Anti-fraud kit
No live chat support on this tier

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Reviews

Accurate tracking and CAPI access have
a direct impact on your growth

RedTrack has changed the game for my clients. Around 50% of conversions were not being recorded in Google Ads Manager. And approximately 30% of conversions were not being attributed on Meta Ads. With it, we were not only able to reduce CPA, but also analyze and optimize conversions in real time.
Linecker
After 2 years of using RedTrack, I can't imagine running campaigns without their server-side tracking and CAPI integrations. The ability to track custom conversions and see the full customer journey has completely changed how we optimize our ad spend.
RedTrack is here to make campaigns easier, smarter, and way more profitable. With killer analytics and automation, it’s all about maximizing ROI without the hassle.
Jitendra
RedTrack has transformed how we track and scale our campaigns.
Attila
RedTrack has been a member of the affLIFT community since the beginning and is a popular tracker among our members.
With RedTrack, you can track, analyze, and optimize your campaigns with ease. It's the only platform you need to succeed in today's competitive market.
Maor The Wolf
RedTrack is the top choice for buyers and the perfect opportunity for marketers to upgrade their toolkit with exceptional value.