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Conversion path
reports

Bird's eye view of your channels, campaigns, and ad performance across multi-touch conversion funnels.

conversion paths
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See why 1,100+ teams scale their media buying with RedTrack

Efforts

Unify your media buying efforts

Any conversion event

RedTrack lets you easily change your cornerstone conversion for the conversion path report on the fly. Switch from “Purchase” to “Add to Cart” to gain insights into traffic flow and touchpoints. This flexibility helps you understand how different interactions contribute to conversions.

conversion paths

Multichannel campaign optimization

For RedTrack users running ads across multiple marketing channels, GA4 conversion paths provide valuable insights into how different channels interact. This helps you better coordinate and optimize multichannel campaigns. Unlike other tools, RedTrack lets you drill down to the ad or placement level, ensuring accurate tracking of conversion paths.

conversion paths

Understanding attribution

Conversion path report shows how different touchpoints lead to conversions. It helps you understand which marketing channels, campaigns, or interactions are most effective in driving overall success.

conversion paths

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Reviews

Accurate tracking and CAPI access have
a direct impact on your growth