How to Use Video Marketing Strategies for Increasing Social Media Audience
Video marketing isn’t anything new; however, the methods of how we build our strategies will continuously change. Thanks to the…
5 Best-Performing eCommerce TikTok Ads
Audiences are copping on to our marketing tricks. They’re tired of polished product photos and thinly-veiled sponsored posts. So is…
How does Native Media monitor advertising results with RedTrack?
Client: Native Media Scope: Advertising services Target region: Balkans and Western Europe Period: 2020 – present time Native Media is…
The California Privacy Rights Act (CPRA): How to Prepare Your Business
Are you a California resident? If you are, then the CPRA is something you should be concerned about. Especially if…
How to boost sales with social commerce
We as marketers understand how quickly the industry changes and that we need to adjust and find out how we…
What is privacy-friendly tracking & analytics in advertising?
For every business owner or marketer, it had to be clear by now that we stepped into a highly privacy-regulated…
Zero-Party Data vs First-Party Data
The best marketing strategies rely on ethical data collection and usage to improve audience targeting. That’s why there’s so much…
5 changes in Google Privacy Sandbox 2022
Did you see scary titles about Google Privacy Sandbox for Android and move to Google Analytics 4? Do you need…
What is Marketing Attribution? Attribution models explained!
On average, from the experience of our clients, you have anywhere from 3 to 5 different touchpoints with the customers…
A Guide to Creating High-Converting Content in 2023
Content marketing works like a charm if you do it right. Specialists can achieve pretty good results when it comes…