Server-side tracking and attribution across every channel you run

RedTrack records clicks and conversions on the server, not in the browser, so the data survives ad blockers, ITP, and loss of third-party-cookie. Every event is stored as original record, without sampling or aggregation. It is your 1st party data and the foundation for attribution, analytics, automation, and any agents you point at it all read from.

Attribution is applied using the model you choose, not one baked in by an ad platform. Because you own the underlying records, rather than a pre-built reports, RedTrack becomes your independent source of truth: the set of numbers you measure each platform's own reporting against. And if you want to explore other scenarios — RedTrack comes with attribution modelling solution and conversion path reports.

Each conversion is counted once across your connected traffic channels, so a single purchase isn't double-claimed by every platform at once. That's easiest to trust when you see it in your own results — connect your account and watch it work during the trial.