Ad tracking and revenue attribution
for multi-channel paid customer acquisition
If you buy on Meta, Google, and TikTok and/or native — RedTrack provides server-side tracking, analytics, reporting, attribution and media buying automation that run across your stores in one place, with Conversion API included on every plan.
Campaign- and ad-level tracking for brands running paid across more than one channel
Built for the DTC / Ecom media buyers
Blended, store-wide views answer one question well — how the business is doing overall. They stop short of the question a media buyer asks every day: which channel, which campaign, which ad is worth more budget tomorrow. RedTrack is built around that decision. You get ad-level spend and cost sync, conversion-path and attribution modelling where you set the model, creative analytics, and an in-app view of every channel in one place. You generate insight and act on them in one place or even from your LLM or agent of choice via MCP.
One tracking layer across every channel
Platform pixel based attribution is degrading, so the signal you send back to the ad platforms decides how well they optimise. RedTrack runs server-side conversion tracking with CAPI to Meta, Google, TikTok, ChatGPT Ads, and Snapchat — on every plan, starting with free Relay plan, not gated behind an upgrade.
RedTrack is an official Meta Signals Business Partner.
Tracking & attribution
Connect your store (Shopify-native or not) and track every click and order server-side, use 1st party data and choose the attribution model to apply.
Conversion API
Send normalised and enriched conversion data back to Meta, Google, TikTok, ChatGPT Ads, and Snapchat and more. Included on every plan from the free tier, not gated behind an upgrade.
Analytics & reporting
See ROAS per channel, campaign, and ad on your own store revenue. Build and share dashboards using plain language Copilot.
Creative analytics
There is ad performance and there is creative performance. With RedTrack you have both.
CDP, Segmentation, Cohorts & LTV
Segment customers, track cohorts over time, and see lifetime value by segment, so you scale channels on the customers they actually deliver.
Ad Spend Sync
Real ad-level cost pulled from every major ad platform, as often as your decisions and automation need it.
Ads Manager
See every connected ad account in one view and pause, adjust bids, or rebudget without switching tabs or losing attribution context.
Rules & Automation
Set stop and scale logic based on your own data updated close to real time.
Teamwork & Utilities
One source of truth for the whole team, with granular permissions, a mobile app, a Chrome plugin inside Meta, and full API access.
MCP & Copilot
Query and act on your tracking data directly from the LLM or your choice or agentic tools you already use through MCP, with Copilot for in-app work.
