CDP, Segmentation, Cohort & LTV

Know which customers and cohorts generate the revenue downstream

Counting conversions accurately is the floor. The operator's question is which customers and which cohorts a given channel or creative brings in and whether they're worth scaling. RedTrack provides the solution for that: a CDP with segmentation, cohort analysis, and LTV-by-segment, all reading from the same raw event data as your reports.

Build segments, follow cohorts over time, and see lifetime value by segment so the decision to scale a channel is made on the LTV it delivers, not just the first-purchase ROAS. It's the analysis layer an ad tracking-only tool can't give you. With RedTrack it comes as part of any paid subscription and is not gated behind elaborate upgrades.