Conversion tracking software
that works even with ad blockers
Eliminate the blind spots in your attribution. RedTrack gives you accurate conversion tracking across Google Ads, Meta, TikTok, and every other platform you run. Get server-side tracking that works despite ad blockers and is resilient to privacy changes.
Top media buyers worldwide use RedTrack
Why most conversion tracking falls short
You're running campaigns across multiple platforms. But your conversion data is incomplete, your customer journey insights are fragmented, and you're making decisions on partial information.
The old way
The RedTrack way
When you need accurate conversion tracking across marketing channels, pixel tracking alone doesn't cut it anymore. RedTrack is the right conversion tracking software for media buyers who want complete visibility without gaps.
What makes RedTrack
the right conversion tracking tool
Server-side architecture beats client-side every time
While competitors still rely on pixels and browser-based client-side tracking, RedTrack captures your conversion data server-side. When ad blockers eliminate up to 45% of pixels, we still track your first-party data. That's attribution accuracy you can trust.
Real-time visibility into user engagement
See exactly what's working right now, not yesterday or hours ago. Live dashboards report clicks and conversions in real time and are enriched with cost and revenue data every 5-30 minutes across all marketing channels. Catch winners early. Stop losers fast and protect your profits.
Designed for modern performance marketing strategies
Ad platforms can't optimize campaigns they can't measure. Whether you're running TikTok ads, Google campaigns, or managing affiliates, RedTrack ensures every platform gets stronger conversion signals. This helps ad platforms improve their targeting so they start showing your ads to people who look like your customers.
RedTrack is the ideal conversion tracking tool for
Affiliate media buyers
You can't optimize what you can't see in real-time.
You're running 5 offers across 3 traffic sources, testing 20 ad variations. By the time your affiliate network's tracking catches up (usually hours later), that winning combo is already saturated or the offer switched to weekly payouts.
Worse: Your network's tracking says one thing, Meta says another, with Google and TikTok showing different results as well. You're flying blind on which ad-offer-channel combination actually prints money, and you burn budget testing underperformers twice.
RedTrack fixes this with:
Independent, real-time attribution
See which specific ad + offer + traffic source combination converts within minutes, not hours. Based on your data, not a network's delayed postbacks.
Instant offer switching
Offer dies? Swap to a new one across all campaigns in 60 seconds. No rebuilding tracking links. No downtime between tests.
Cross-network performance view
Running the same vertical across MaxBounty and ClickBank? See which network actually pays out fastest and highest - all in one dashboard.
Cloud-based stability
No servers to maintain, no unexpected crashes at 2 AM, no tracking gaps when you need data most.
The outcome:
Test 10 ad-offer combinations in the time it used to take to test one. Stop losers within minutes, not hours. Scale winners before they saturate. Your clicks accounted for, your spend optimized.
Ecommerce businesses and DTC brands
You've got a winning campaign, but you're afraid to scale it.
It's doing $5K/day at 3x ROAS in Meta's dashboard. You know you should push it to $15K, but you've been burned before.
Last time you scaled aggressively, ROAS collapsed because half the conversions weren't tracking properly and the algorithm got confused.
So you play it safe. You leave money on the table. You cripple your growth because you don't trust your data.
RedTrack fixes this with:
Server-side tracking you can trust
95%+ accuracy means that when you see 3x ROAS, it's real. No hidden conversion gaps. No nasty surprises when you 3x the budget.
Conversion API that helps algorithms deliver better results
Feed accurate conversion data back to ad platforms continuously. Their algorithms optimize your campaigns as you increase spend, improving performance instead of collapsing it.
Real-time channel performance monitoring
See efficiency changes the moment they happen. If that TikTok campaign starts burning through your budget, you know immediately - not three days and $5K later.
Multi-touch attribution for honest contribution
Stop giving Instagram full credit for sales your email sequence closed. See the actual customer journey so you can allocate costs correctly.
The outcome:
Scale winning campaigns without fear. Test bigger budgets with confidence because your data is accurate. Grow faster than competitors stuck second-guessing their dashboards.
Performance marketing agencies
Optimize your process to grow your client base without increasing headcount.
You run campaigns on Meta, Google, TikTok, Bings, and other platforms for every client you manage, so your data is scattered everywhere. Creating reports to prove ROI eats hours, and your junior staff can't do it, so it creates bottlenecks only two team members can solve. You'd like to grow your client roster, but you know you can't do it without increasing headcount.
RedTrack fixes this with:
Multi-client workspaces
Manage all accounts from one dashboard with role-based access
White-label reporting
Allow clients to access their data in branded dashboards that update in real-time so you can show proof of performance.
AI-driven reporting
Stop wasting time building manual reports. Create custom data visualizations in seconds with AI Copilot
Onboarding templates
Launch new clients with templates to accelerate your time-to-value.
The outcome:
Serve more clients with the same team size. Charge premium rates because your efficiency allows for better service. Build a genuinely scalable, profitable agency, not just a busier one.
How conversion tracking software should work
Capture every conversion (even the ones platforms miss)
Server-side tracking that actually works
RedTrack processes conversion events on your server, not in the user's browser. Ad blockers can't touch it. iOS restrictions don't affect it. Cross-device tracking stays intact. You get accurate data on your conversions.
First-party data you control
Your conversion data lives on your domain. You get full ownership of customer data, user behavior patterns, and marketing performance metrics. No sampling. No limits.
Event tracking for everyone
Track purchases, form submissions, demo requests, offline events or any other conversion event that matters to your business. Set up event tracking with in a few clicks.
Understand the full customer journey
See every touchpoint, not just the last click
Most analytics tools show you where conversions happen. RedTrack shows you how they happen. See ad interactions, landing page visits, and other engagement points across the customer journey.
Get multi-touch reporting for complex customer paths
Choose from 8 attribution models that are designed for businesses with multiple marketing channels contributing to each conversion. Know how much each touchpoint influences a conversion so you can optimize the weak spots in your funnels.
Unlock unbiased attribution that connects the dots
Whenever you run multichannel campaigns, your numbers don't add up. Meta shows 24 conversions, Google 22, TikTok 21, and your reports show 55 conversions total. This happens because each ad platform and analytics tool uses a different attribution model, so they end up claiming the same conversions.
RedTrack collects first-party data, counts each conversion once, and shows you the clean, unbiased truth. Make budget moves based on attribution you can trust.
Get deep insights without data analysts
User segmentation that reveals patterns
Segment customers by source, behavior, value, geography - any dimension. Identify which segments convert best and where to focus your marketing spend.
Funnel analysis for optimization
Map your conversion funnel step-by-step. Identify drop-off points. Test solutions. Boost conversion rates systematically.
Real-time analytics for smarter planning
Make strategy decisions on fresh conversion metrics, not historical data. Plan and optimize marketing campaigns based on what works now to scale with confidence.
Connect your entire marketing stack
Works with your existing tools
Integrates with ad platforms, ecommerce platforms, affiliate networks, CRM systems, and other marketing tools. RedTrack becomes your tracking and attribution platform while your other analytics tools keep running.
Built for in-house teams and agencies
Performance marketing agencies can manage multiple client accounts with white-label reporting. In-house media buying teams get unlimited users and complete transparency into digital marketing performance.
All the features you need, none you don't
Conversion tracking tool, analytics platform, automation engine, and reporting dashboard in one. Stop paying for three separate tools.
Publisher and partner tracking
Running affiliate or partner programs? Give publishers controlled access to see their performance data through the Publisher Panel.
Share data openly with partners to build trust. Control what each affiliate can see. Track affiliate-driven revenue next to your ad spend for a complete ROI view.
Trusted by performance marketers
Easy campaign setup and fast A/B testing
Elevating our marketing strategies with precision tracking
Complete tool with incredible support
Advanced tracking with robust integration
Simple UI, reliable features, and responsive support
Reliable server-side tracking with high-accuracy CAPI integrations
Efficient conversion tracking, technical setup
A robust and reliable platform for precise online conversion tracking
Frequently Asked Questions
What makes server-side tracking better than pixel tracking?
Server-side tracking processes conversion data on your server instead of the user's browser. This means ad blockers can't block it, iOS privacy features don't affect it, and you capture 100% of conversions instead of losing 30-50% like pixel-based tools. You get accurate conversion data regardless of browser settings.
Does RedTrack replace Google Analytics?
No. RedTrack complements it. Google Analytics shows website user behavior. RedTrack tracks your marketing efforts from click to conversion to LTV across all marketing platforms. Many teams use both: GA for site analytics, RedTrack for conversion tracking and marketing attribution.
How does cross-device tracking work?
We use deterministic matching when users log in (100% accurate), plus probabilistic matching based on behavior patterns. This lets you follow the customer journey across devices so you see when someone clicks an ad on mobile but converts on desktop.
How fast does data update?
Cost data syncs from ad platforms every 5-30 minutes (depending on your plan). Clicks and conversion tracking is instant - you see events as they happen.
Can I track conversions from multiple marketing channels?
Yes. Track conversions from Google Ads, Facebook, TikTok, affiliate networks, display campaigns, email, organic - essentially any traffic source. All conversion events flow into one dashboard, so you understand which channels work together.
What kind of conversions can I track?
Track any conversion event: purchases, form submissions, demo requests, signups, downloads, calls, or custom events you define. Set up event tracking for your specific business model.
How quickly does data update?
Conversion data appears instantly when events fire. Cost data from ad platforms syncs every 5-30 minutes. You get immediate insights instead of waiting 24-72 hours like with some other analytics tools.
Is RedTrack suitable for long sales cycles?
Absolutely. RedTrack is perfect for complex B2B sales with long cycles and multiple touchpoints. Our advanced segmentation and multi-touch attribution show you exactly how prospects move through your funnel over weeks or months.
Is RedTrack suitable for mobile app developers?
Yes, it is. You can track in-app conversion events, link them to acquisition campaigns, and calculate true LTV by source. Our tracking tools work seamlessly for app and web conversions.
Do I need technical skills to set this up?
No coding required for basic setup. We provide templates, one-click integrations, and visual tracking setup. For advanced configurations, our marketing team provides hands-on support. You can be tracking accurately in a few minutes.